Top Searches in April 2008

Below are the some quick stats on most searched keywords on google.

Google Most popular Searches

american idol
youtube
britney spears
2007 cricket world cup
chris benoit
iphone
anna nicole smith
paris hilton
iran
vanessa hudgens

Fastest Rising Companies

iphone
badoo
facebook
dailymotion
webkinz
youtube
ebuddy
second life
hi5
club penguin

Statistics based on Google Keywords Archives.

Searching made easy

Searching on the internet might be quite challenging sometime. So here, I list some of the tips that you can used on searching on Google.

On google search box, you can used a whole lots of parameters to REFINE your searches. Here are some of them;

“+” Search

If a word is essential to getting the results you want, or if you want to ensure a word is included exactly as you enter it, add a “+” sign immediately in front of it in the search box.

Internet Marketing + FREE Videos

Synonym search (~)

If you want to search not only for your search term but also for its synonyms, place the tilde sign (”~”) immediately in front of your search term.

For example, here’s how to search for food facts and nutrition and cooking information:

~food ~facts

“OR” search

To find pages that include either of two search terms, add an uppercase OR between the terms.

For example, here’s how to search for a Web 2.0 in either in BLOG or Forum

Web 2.0 Blog or Forum

Domain Search
Site:

You can use Google to search only within one specific website by entering the search terms you’re looking for, followed by the word “site” and a colon followed by the domain name.

For example, here’s how you’d find admission information on the Stanford University site:

admission site:www.stanford.edu

link:

Find pages that link to the Stanford University website.

link:www.stanford.edu

related:

Find websites related to the Stanford University website.)

related:www.stanford.edu

Numrange search

Numrange searches for results containing numbers in a given range.
For example, here’s how you’d search for a DVD player that costs between $50 and $100:

DVD player $50..$100

define:
definitions of the word computer from around the Web.

define:computer

*

the words red and blue separated by one or more words.

red * blue

” “

the exact phrase to each his own

“To each his own”

Use the above and it will surely cut down your searching time.

Cheers!

Search Engine Friendly Page

SEO (Search Engine Optimization) is indeed a critical and important element for your website. I will be posting series of posts regarding SEO. Here i want to clarify one thing. You need to take some basic steps to get your website ranked on first or 2nd page of search engines, and results take time. So persistent actions will help.

Following are some of the Guideline straight from Google, that will help Google to;

- Find
- Index
- and Rank

your site.

Design Considerations:

• Offer a site map to with links to important pages/parts of your website.
• The TITLE tags should be clearly descriptive showing the product/services that you offer
• You site should have clear hierarchy and text links.
• Design your website by keeping the words that user would type to find your inforamtion pages. Include those keywords.
• Google search engine does not recognized text within the images, so use text instead of images to convey important inforamtion.
• Not all search engines crawlers understand dynamic pages ( i.e. URL contains “?” characters), so avoid them. If need to used them keep short paramerts after charater “?”.
• Make sure to check broken HTML links and fix it.

Technical Considerations:

• Search engines bot do not understand session IDs or arguments, so avoid using them in your site.
• Most search engines see web sites as simple text sites. Use a text browser such as Lynx to examine your site to see if you can access all your important site links.
• Always used “If-Modified-Since: date” tags to help tell search engine whether your contents has changed since they last crawled your website.
• Use robot.com and put the directories, or auto-generated pages, non-important pages, members areas that you do not want search engine to crawled. use Google robot.txt analysis tool.

Quality Consideration:

• Make pages for users, not for search engines. Avoid “cloaking”.
• Avoid links to web spammers or “bad links”, as your own ranking will get degraded.
• Avoid creating subdomains, or domains with susnstaintially duplicate contents.
• Do not send automated quries to Google.
• Engaged affiliate programs that provide unique and relevent contents. to users. Avoid thin affiliate sites that collects pay-per-click (PPC) revenuew by sending visitors to the sites of affiliates programs, while providing no value-added contents or service to user.

I can see that todays search engines crawlers have limitations, and that sometimes might limit your creativity to enhance your website with new tools etc. However, R&D is going on to build the next-generation search engines robots, that not only find, index, rank but will be able to categorized data into database.

You never know the next search engines results may not need to be PAGE 1 dependant, perhaps they present the results in 3D format, so it might change the whole SEO game, and it will.

Cheers!

Google Analytics - A must have tool!

Here is a simple rule:

“If you have your own website, or blog, you should installed FREE Google analytics on it”

Why?

Google Analytics helps you find out what keywords attract your most desirable prospects, what advertising copy pulled the most responses, and what landing pages and content make the most money for you.

1. It’s FREE

2. Amazing Analytics

Google Analytics offers high-end analytics with tightly integrated AdWords Support.

3. Easy to use.

4. Multiple websites

you can add multiple websites tracking within the Google Analytics.

5. AdWords, Goals

Google Analytics also calculates ROI metrics from automatically imported cost and keyword tracking data, saving you time. It can tracks all compaigns from email to keywords etc.

6. GeoTargeting

Find out where your visitors come from and identify your most lucrative geographic markets. very important elements.

Make sure to used the new google code, as it offers new graphing tool displaying analysis within the context of larget trends.

So click on http://www.google.com/analytics/ and get Google Analytics going for your website.

Cheers! 

5 tools for your WebSite Stats

There are lots of great tools available that you can use to measure your marketing statistics on the Web. These tools will help you analyze your traffic stats so you can track visitor activity on your site and find out which search engines are sending the most traffic to your site as well as the keywords they plugged into the search engine to find your site.

All this information is VITAL and IMPORTANT, because it helps you fine-tune your web site and make sure it’s attractive to your visitors and search engines.

Here are quick 5 tools for measuring web statistics;

1. Google Analytics — It’s free, it’s provide great information on your webstats, visitors location, country and much more. get it it’s free and robust.

2. Statcounter — This one free too, and offers a good surprising depth of information.

3. OneStat — Costs about $10 a month, but has a free trial you can check out.

4. Click Tracks — This award-winning software starts at around $500 for a single user, so it’s not for beginners who are just starting out. Check out the free demo to see exactly what they offer.

5. WebSideStory — This one’s the “Cadillac” of tracking services! It’s pretty expensive, though, so it’s strictly for businesses who are doing major sales and attracting huge quantities of traffic.

If you’re not already tracking your site performance, than I suggest you give these tools a test drive to see which one works best for your business.

Cheers,

Founder, NewInternetTrends.com

Google + Saleforce.com = On-Demand Applications

GOOGLE and Salesforce.com recently announced an alliance to deliver WEB-BASED ONLINE PROGRAMS competing with packaged software from Microsoft.

Google ‘Apps’ including e-mail, calendar, and document writing will be included in software services offered by Salesforce, which essentially serves as leading on-demand application provider (Software as a service).

The specific integrations supported by Salesforce for Google Apps include:

* Salesforce and Gmail - Businesses can use Gmail to send,receive and store e-mail, keeping a complete record of customer interactions with Salesforce.

* Salesforce and Google Docs - Create, manage and share online Google Documents, Google Spreadsheets and Google Presentations within a sales organization, marketing group or support team for instant collaboration.

* Salesforce and Google Talk - Allows users to access Google’s Instant Messenger from within Salesforce and optionally attach Google Talk conversations to customer or prospect records stored in Salesforce.

* Salesforce and Google Calendar - An integration that exposes sales tasks and marketing campaigns from Salesforce on Google Calendar. The Calendar integration was built by third-party software house Appirio.

Salesforce for Google Apps is available immediately to all Salesforce.com customers at no additional charge.

In brieft, we are looking at new kind of Integration, where ‘Application Providers’ are integrating with ‘Social Networking Groups’ like Google capitalizing thier user base, and integrating/delivering thier service via thier combined platform.

In future, you might integration like;

A Company  + Ebay =   Integrated Service

A Company + Yahoo = Integrated Service

A Company + Amazon = Integrated Service

So the model will be;

Service Providers + Social Networking Sites = Unlimited Oppourtunities
See if you can be the “A Company”. Think of a service that these companies might need.

Cheers!