Get some fresh AIR

This is an era of Rich Internet Applications/Websites/Services. Adobe AIR helps you to build such Rich Internet Applications. AIR is a platform which helps to build applications using Flash, Flex, HTML and Javascript and be able to deployed both on desktop and onto Web. Think of an application like dashboard or Yahoo Widget, iGoogle, but on a GRAND SCALE.

With Adobe AIR, applications can be built to access internet resources and web services, and also be able to store information locally for off-line access. This is a major requirement nowadays.

There is a huge market of companies who wants solutions based on new technologies like Adobe AIR etc. So, if you can build an application e.g.;

- Market Dashboard
- eBay Desktops
- Invoice Management System
- Employees IN/OUT system
- Document management etc.
- Extensions for FaceBook, YouTube etc.

You can potentially sell you application/service with good amount of money. Remember, you don’t need to be a programmer, you can outsource everything. So, if you have an idea, build using Adobe Air, outsource everything to elance.com.

To start building your own, go to www.adobe.com/products/air/ to download the full program. If you are not a developer, it’s ok, as you can always outsource your programming resources to elance.com, getacoder.com

To see sample AIR application, go to www.adobe.com/go/marketplace and get some ideas for your next generation application.

Abobe AIR is an advanced platform and it’s is pushing the web boundaries. So be an early bird, be there, build it, and capitalize the moment.

Cheers!

Google Analytics - A must have tool!

Here is a simple rule:

“If you have your own website, or blog, you should installed FREE Google analytics on it”

Why?

Google Analytics helps you find out what keywords attract your most desirable prospects, what advertising copy pulled the most responses, and what landing pages and content make the most money for you.

1. It’s FREE

2. Amazing Analytics

Google Analytics offers high-end analytics with tightly integrated AdWords Support.

3. Easy to use.

4. Multiple websites

you can add multiple websites tracking within the Google Analytics.

5. AdWords, Goals

Google Analytics also calculates ROI metrics from automatically imported cost and keyword tracking data, saving you time. It can tracks all compaigns from email to keywords etc.

6. GeoTargeting

Find out where your visitors come from and identify your most lucrative geographic markets. very important elements.

Make sure to used the new google code, as it offers new graphing tool displaying analysis within the context of larget trends.

So click on http://www.google.com/analytics/ and get Google Analytics going for your website.

Cheers! 

Test your website FREE!

Want to test your website in lots of browsers without running multiple programs and 10 operating systems?

Click on www.browsershots.org, its uses the power of distributed computing to test your URL on multiple machines and provide screenshots of the results, and this service is FREE.

So, after building the website, make sure you test it on multiple browsers too. Click on  www.browsershots.org.

Cheers!

Marketing via Wiki’s

Have you ever heard of a wiki?

A wiki is a type of web site that lets ALL its users update the site’s content. The name comes from the Hawaiian word for “quick,” and is sometimes used as an acronym for “what I know is…”

Wikis allow people to share ideas and communicate with one another in a fresh new way. Every visitor to a wiki web site can add to, delete, or edit the site’s content, creating a sort of living web page full of fresh perspectives and up-to-the-minute information from multiple users.

Visit Wikipedia.org (the Web’s biggest and best-known wiki);

It’s an online encyclopedia on everything from historical figures, to technical terms, to world events and it is becoming a reliable source of online information.

But what you can used Wiki FOR?

Well, wikis can be used an an option for online businesses. This will give you an online, interactive space where you can:

• Market your products and services
• Establish a company voice and identity
• Offer product information to your potential customers
• Answer questions, collect feedback, fresh ideas about your product
• Attract traffic from the search engines, and drive that traffic back to your web site
• Create a community that keeps your readers and customers coming back for more

and much more.

But I’m willing to bet that MARKETING WIKI’s will be the next big thing. For example, check out how Amazon.com is using their new ProductWiki to allow even more customer feedback on their products than ever before.

So take action, go to www.wikipedia.org and start your very first WIKI!

Cheers!

See where users clicks on your website

Ever wonder, what user do at your website. i.e. Where area on your web site they click most, which page they go?

There are so many FREE tools available in the market which helps you to capture user activity. I came across with this good tool. It’s called “ClickHeat”.

ClickHeat is a visual heatmap of clicks on your website pages, showing hot and cold click zones.

you can download this free script from;

http://www.labsmedia.com/clickheat/index.html

With this tool, you can exactly see where FIRST THE USER CLICKS, which pages they go more often. So that you can re-design, re-adjust your website for better traffic and much more..

Cheers!

5 tools for your WebSite Stats

There are lots of great tools available that you can use to measure your marketing statistics on the Web. These tools will help you analyze your traffic stats so you can track visitor activity on your site and find out which search engines are sending the most traffic to your site as well as the keywords they plugged into the search engine to find your site.

All this information is VITAL and IMPORTANT, because it helps you fine-tune your web site and make sure it’s attractive to your visitors and search engines.

Here are quick 5 tools for measuring web statistics;

1. Google Analytics — It’s free, it’s provide great information on your webstats, visitors location, country and much more. get it it’s free and robust.

2. Statcounter — This one free too, and offers a good surprising depth of information.

3. OneStat — Costs about $10 a month, but has a free trial you can check out.

4. Click Tracks — This award-winning software starts at around $500 for a single user, so it’s not for beginners who are just starting out. Check out the free demo to see exactly what they offer.

5. WebSideStory — This one’s the “Cadillac” of tracking services! It’s pretty expensive, though, so it’s strictly for businesses who are doing major sales and attracting huge quantities of traffic.

If you’re not already tracking your site performance, than I suggest you give these tools a test drive to see which one works best for your business.

Cheers,

Founder, NewInternetTrends.com